Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anamaria defines Scrum Master success by focusing on team behavioral trends and performance evolution over time. She monitors how teams increase trust with stakeholders, demonstrate commitment, and apply agile behaviors consistently. Her approach emphasizes seeking regular feedback from stakeholders and conducting honest self-assessments to ensure the Scrum Master role is truly maximizing team performance. Success isn't measured by a single moment but by sustained positive change in team dynamics and delivery capabilities.
Anamaria recommends the classic Stop/Start/Continue format but emphasizes the importance of varying the questions and bringing both quantitative and qualitative data to drive meaningful conversations. She suggests picking specific themes for each retrospective (like testing) and ensuring that discussions lead to concrete, actionable outcomes rather than just surface-level feedback.
Self-reflection Question: How do you currently measure your effectiveness as a Scrum Master, and what trends in your teams indicate genuine progress versus superficial compliance?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anamaria Ungureanu
Anamaria Ungureanu is an Agile evangelist driving transformations across IT, airlines, and automotive. She delivers projects with firms like IBM and Airbus, coaches from executives to teams in SAFe and Scrum, leads assessments, customizes workshops, and supports tool adoption, like Jira, and digital whiteboards like MIRO.
You can link with Anamaria Ungureanu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anamaria shares her approach to successfully implementing JIRA across an organization by focusing on practical value rather than forcing adoption. Her strategy involved identifying early believers within teams, conducting open discussions to gather feedback, and demonstrating concrete benefits like improved dependency management. Rather than trying to convince resisters, she concentrated on working with willing teams to showcase the tool's value, providing real-time support during implementation, and ensuring team members felt supported throughout the transition. Her method emphasizes being present to answer questions immediately and building momentum through successful early adopters.
Self-reflection Question: When leading organizational change, how do you balance addressing resistance with amplifying the voices of those ready to embrace new approaches?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anamaria Ungureanu
Anamaria Ungureanu is an Agile evangelist driving transformations across IT, airlines, and automotive. She delivers projects with firms like IBM and Airbus, coaches from executives to teams in SAFe and Scrum, leads assessments, customizes workshops, and supports tool adoption, like Jira, and digital whiteboards like MIRO.
You can link with Anamaria Ungureanu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anamaria describes a seven-member software team that initially seemed engaged but began self-destructing when a senior tech lead refused to embrace transparency and knowledge sharing principles.
The situation escalated when this key team member's four-day absence completely blocked the team's ability to deliver, creating a dangerous single point of failure. Through careful retrospective facilitation and strategic motivation techniques, including offering the specialist new learning opportunities while gradually transferring their legacy knowledge to teammates, Anamaria helped the team overcome knowledge silos and establish sustainable collaboration patterns.
Anamaria recommends “Never Split the Difference” by Chris Voss, a negotiation masterpiece because it taught her essential communication strategies for establishing trust and navigating tense situations. She emphasizes that negotiation is a critical Scrum Master skill, and Voss's techniques help build rapport with stakeholders while managing difficult conversations that arise during team transformations and organizational change initiatives.
Self-reflection Question: What knowledge silos exist in your teams, and how might you motivate specialists to share their expertise while providing them with new growth opportunities?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anamaria Ungureanu
Anamaria Ungureanu is an Agile evangelist driving transformations across IT, airlines, and automotive. She delivers projects with firms like IBM and Airbus, coaches from executives to teams in SAFe and Scrum, leads assessments, customizes workshops, and supports tool adoption, like Jira, and digital whiteboards like MIRO.
You can link with Anamaria Ungureanu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anamaria shares her experience working with a platform implementation team that appeared engaged but was actually struggling in silence. Despite initial assumptions that everything was fine, the team's quiet demeanor masked their lack of understanding about project goals and deliverables.
Through strategic intervention including goal clarification with the Product Owner, confidence level assessments, and story mapping sessions, Anamaria helped transform a disengaged team into one capable of successful delivery. Her approach emphasized the importance of fostering constructive conflict, asking open questions during sprint planning about demo expectations, and facilitating better PO-team interactions to create transparency and shared understanding.
In this episode, we refer to User Story Mapping and the concept of Gemba, or Gemba Walk
Self-reflection Question: How might your teams be silently struggling, and what signs should you watch for to identify when apparent engagement actually masks confusion or disengagement?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anamaria Ungureanu
Anamaria Ungureanu is an Agile evangelist driving transformations across IT, airlines, and automotive. She delivers projects with firms like IBM and Airbus, coaches from executives to teams in SAFe and Scrum, leads assessments, customizes workshops, and supports tool adoption, like Jira, and digital whiteboards like MIRO.
You can link with Anamaria Ungureanu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anh describes an exceptional Product Owner who went far beyond managing the backlog to become a strategic connector between customer needs, business requirements, technical constraints, and overall strategy. What made this PO remarkable was their background - they came from a developer background rather than business, yet quickly mastered the Product Owner role through dedicated learning. Despite being new to the PO role, they rapidly developed the ability to connect backlog items directly to customer pain points, often using techniques like user story mapping. This PO brought both clarity and purpose to the team, significantly boosting team motivation by helping developers understand how their work directly impacted customers and business outcomes.
The worst Product Owner situation Anh encountered involved a Proxy PO who lacked the authority to make decisions independently. This created significant challenges for both the team and the PO, as every new problem or decision required seeking permission from external stakeholders. This pattern lengthened feedback cycles and demotivated both the PO and the development team, who couldn't move forward efficiently when blocked by decisions. Anh's approach to addressing this involved coaching the PO on engaging with external stakeholders, setting up regular touchpoints (2-3 times per week) to shorten feedback cycles, and focusing on improving the decision-making process to unblock the team. He also emphasized creating a strong network of connections for the PO to navigate the organization effectively and always having a Plan B when certain decisions couldn't be made quickly.
Self-reflection Question: Does your Product Owner have true decision-making authority, or are they frequently forced to seek permission from others, and how is this affecting your team's velocity and motivation?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anh Vu
Anh Vu is a seasoned Project Manager with 10+ years in software delivery, Agile, DevOps, and PM. As a PMP trainer, he has empowered 200+ professionals. Passionate about continuous learning, Anh explores practical tools and methodologies to help PMs and teams succeed in fast-paced, tech-driven environments.
You can link with Anh Vu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anh defines success for Scrum Masters through a simple but powerful test: when you take vacation and return to find the team working exceptionally well without you. This ultimate measure of success focuses on building self-organization and enabling true team autonomy. He emphasizes that Scrum adoption should serve as a metaphor for autonomy and self-organization, with the Scrum Master's stance evolving alongside the team's growth. Drawing from Situational Leadership principles, Anh points out that a team can only become as autonomous as the Scrum Master can envision and facilitate. The key is recognizing when to step back and allow the team to demonstrate their independence while ensuring they have the foundation and confidence to succeed.
Anh advocates for the free form retrospective format, which requires only a whiteboard, table, and people gathering for open reflection based on the previous sprint's goals. Rather than following structured formats, he invites team members to share their insights freely, considering the retrospective successful as long as the team leaves with 1-3 actionable insights. This approach works particularly well with teams he knows well, where trust and communication patterns have been established. He builds on this by incorporating silent thinking time to start conversations, a habit developed over time that makes teams more comfortable sharing in the free form format. Anh also recommends conducting retrospectives during in-office days when the team can eat together, investing heavily in these face-to-face interactions to strengthen team bonds.
Self-reflection Question: What would happen if you took a week off from your current role - would your team continue to thrive, or would they struggle without your direct involvement?
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Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anh Vu
Anh Vu is a seasoned Project Manager with 10+ years in software delivery, Agile, DevOps, and PM. As a PMP trainer, he has empowered 200+ professionals. Passionate about continuous learning, Anh explores practical tools and methodologies to help PMs and teams succeed in fast-paced, tech-driven environments.
You can link with Anh Vu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anh describes a transformative collaboration experience while building multiple websites for a client. Over time, his team recognized significant commonalities between projects and saw the opportunity to create reusable components for future work. However, they faced resistance when trying to shift the client's mindset from short-term project delivery to long-term product thinking. The business stakeholders remained focused on immediate project completion rather than investing in sustainable, reusable solutions.
Anh's approach to leading this change involved presenting concrete evidence from previous projects to demonstrate the tangible benefits of component reusability. Rather than just proposing the idea theoretically, they suggested implementing reusable components immediately within the current project, showing rather than just telling. His strategy centered on providing clear evidence of benefits and demonstrating achievability, making the transition from project to product mindset more tangible and less risky for the client.
In this episode, we refer to the book “From Project to Product” by Mik Kersten.
Self-reflection Question: How might you help your stakeholders see beyond immediate deliverables to recognize the long-term value of sustainable practices and reusable solutions?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anh Vu
Anh Vu is a seasoned Project Manager with 10+ years in software delivery, Agile, DevOps, and PM. As a PMP trainer, he has empowered 200+ professionals. Passionate about continuous learning, Anh explores practical tools and methodologies to help PMs and teams succeed in fast-paced, tech-driven environments.
You can link with Anh Vu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anh recounts his first Scrum project as a Scrum Master for a payment company, leading a team of five developers working on a new product with new technology and devices. The challenge was compounded by the fact that this was a completely new team where members didn't know each other.
What started as an attempt to make work visible quickly deteriorated when developers began competing to prove they were the best rather than collaborating toward shared goals. Each developer focused solely on their individual tasks without considering the overall outcome, and when bugs appeared at the end of sprints, blame games began.
This anti-pattern of developers not prioritizing team results created a cycle where team members wouldn't help each other, ultimately undermining the project's success. Anh's key learning was that the root problem wasn't process-related but trust-related, and as a Scrum Master, addressing surface-level issues isn't enough - the real work lies in building foundational trust within the team.
Self-reflection Question: In your current team, are individual achievements being celebrated more than collective success, and how might this be affecting overall team trust and collaboration?
Anh recommends "The Five Dysfunctions of a Team" as essential reading for understanding team dynamics. He emphasizes that trust is the basic foundation for people to succeed together, and this book provides both the why and the how for building that trust. According to Anh, trust serves as the foundation for all teams, making it crucial knowledge for both Scrum Masters and Project Managers who need to facilitate effective team collaboration.
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Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anh Vu
Anh Vu is a seasoned Project Manager with 10+ years in software delivery, Agile, DevOps, and PM. As a PMP trainer, he has empowered 200+ professionals. Passionate about continuous learning, Anh explores practical tools and methodologies to help PMs and teams succeed in fast-paced, tech-driven environments.
You can link with Anh Vu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Anh shares his experience as a new Project Manager who was confident about understanding Scrum but quickly discovered the complexity of implementing it effectively. His team's daily meetings turned into lengthy debates about solutions, consuming excessive time and energy, leading team members to complain about meeting overload. When the team suggested moving discussions to Slack to avoid meetings, this created new problems with missed insights and additional coordination challenges.
Anh explains how they fell into the "Scrum-but" anti-pattern, where teams claim to use Scrum while avoiding its core practices. The real learning came when he realized that successful framework implementation requires connecting core values with mechanics - for example, linking transparency from Scrum values to actual practices. His key insight: always share the "why" behind everything you do, and remember the Shu-Ha-Ri principle - make it work first before making changes.
Self-reflection Question: How might you be unconsciously implementing "framework-but" patterns in your current role, and what core values should you reconnect with your daily practices?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Anh Vu
Anh Vu is a seasoned Project Manager with 10+ years in software delivery, Agile, DevOps, and PM. As a PMP trainer, he has empowered 200+ professionals. Passionate about continuous learning, Anh explores practical tools and methodologies to help PMs and teams succeed in fast-paced, tech-driven environments.
You can link with Anh Vu on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Joelle worked with an exceptional Product Owner at a medical company who was leading their team into a new way of working. This PO understood both the vision piece of the work and the importance of experimentation, recognizing that the team was responsible for figuring out how to solve the problems they were trying to tackle. Working within a Large Scale Scrum framework, they demonstrated patience while collaborating with skilled team members to improve how they worked together. Rather than complaining to the team about performance issues, this PO collaborated directly with the Scrum Master to address challenges. Most importantly, they maintained crystal clear focus on customer value, ensuring every decision and direction connected back to what would truly benefit the end user.
Joelle describes the problematic pattern of Business Analysts who receive a title change to Product Owner without understanding the fundamental shift in role and responsibilities. These individuals continue to see themselves as scribes rather than visionaries, treating their primary job as managing JIRA instead of setting a vision for where the product should go. They typically lack understanding of meaningful metrics and rely on gut-feel prioritization rather than data-driven decisions. Most critically, they fail to communicate about problems to solve or establish a clear North Star for the team. Joelle recommends providing these POs with structured formats for Epics and features that start with hypothesis, problem, and measures, helping them think at higher levels than just user story management.
Self-reflection Question: Whether you're a Product Owner or work closely with one, how might you help elevate the conversation from task management to vision and problem-solving?
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Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Joelle Tegwen
Joelle helps teams build products that customers love in a sustainable way and with high-quality. She creates environments that foster high performing teams improving their interactions. Her background in science and passion for cognitive science complement her work. Joelle's non-linear, 15-year career in software development has provided her with diverse perspectives.
You can link with Joelle Tegwen on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Joelle identifies three essential characteristics for Scrum Master success: psychological safety, collaboration, and cross-skilling with role blurring. She emphasizes the importance of teams being comfortable with conflict, drawing from Amy Edmondson's work and Google's Project Aristotle research. Her approach involves mapping where a team currently stands and focusing on one of these three characteristics at a time. The key is building relationships where challenging each other becomes positive behavior, being clear about what you're trying to achieve with the team, and regularly checking in for feedback. Success comes from creating an environment where team members can grow beyond their individual silos while maintaining strong collaborative relationships.
As a consultant frequently joining new teams, Joelle relies on the Sailboat retrospective format to quickly understand where teams are positioned. Teams use the sailboat metaphor to explain their current situation, which gives her rapid insight into their challenges and strengths. This format is particularly valuable because it helps her identify what not to change - understanding what the team considers their strengths prevents well-intentioned interference with what's already working well. The visual metaphor makes it easy for teams to express complex dynamics while providing the facilitator with actionable intelligence for coaching direction.
Self-reflection Question: Looking at your current team through the sailboat metaphor, what would you identify as the wind in your sails versus the anchors holding you back, and how might this perspective change your improvement priorities?
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Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Joelle Tegwen
Joelle helps teams build products that customers love in a sustainable way and with high-quality. She creates environments that foster high performing teams improving their interactions. Her background in science and passion for cognitive science complement her work. Joelle's non-linear, 15-year career in software development has provided her with diverse perspectives.
You can link with Joelle Tegwen on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Working as a Scrum Master on a team rewriting an old application, Joelle faced a significant challenge: experienced developers were located in India while new, experienced developers brought in locally lacked familiarity with the medical domain. Drawing inspiration from The Phoenix Project, she implemented a skills matrix to address the knowledge silos that were preventing new team members from contributing effectively.
Using a teacher-student model, initially frustrated leaders who had to work with "students" discovered within 2-3 sprints that they were also learning new things and no longer carried the pressure of being the only ones with critical knowledge. The new team members brought fresh ideas that improved the codebase, and when the team eventually grew too large, the skills matrix facilitated smooth self-selection for team reorganization. What started as a solution to get new hires productive evolved into a comprehensive approach to knowledge sharing and team scalability.
Self-reflection Question: Where do knowledge silos exist in your current team or organization, and how could you implement structured knowledge sharing to transform those constraints into learning opportunities?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Joelle Tegwen
Joelle helps teams build products that customers love in a sustainable way and with high-quality. She creates environments that foster high performing teams improving their interactions. Her background in science and passion for cognitive science complement her work. Joelle's non-linear, 15-year career in software development has provided her with diverse perspectives.
You can link with Joelle Tegwen on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
As a consultant often entering teams when problems already exist, Joelle encountered a team that took months to get anything into production. While some IT leaders and QA folks didn't see this as problematic, Joelle discovered the QA team was actually struggling with constant retesting due to work coming back repeatedly. She helped the team articulate the value of needed changes and discovered they didn't know how to split stories effectively. By focusing on what they could do rather than what they couldn't, and implementing test automation to enable smaller stories, the team began making meaningful progress toward more sustainable delivery practices.
David McRaney, who runs the podcast “You Are Not Smart” about cognitive biases, presents a powerful insight in “How Minds Change”: we don't actually change other people's minds through arguments or facts. Instead, we need to create space for others to reflect and change their own minds. Joelle recommends this book because it fundamentally shifted her approach to working with teams. The book introduces techniques like Deep Canvassing, which focuses on asking people to tell their story and share what's happening to them, rather than trying to convince them with logic alone. This approach aligns perfectly with Joelle's belief in allowing space for people to reflect while trusting that they have good answers within themselves.
Self-reflection Question: How might your current approach to influencing change shift if you focused more on creating space for reflection rather than presenting arguments and facts?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Joelle Tegwen
Joelle helps teams build products that customers love in a sustainable way and with high-quality. She creates environments that foster high performing teams improving their interactions. Her background in science and passion for cognitive science complement her work. Joelle's non-linear, 15-year career in software development has provided her with diverse perspectives.
You can link with Joelle Tegwen on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Joelle shares her experience as a coach and Scrum Master at a small startup where multiple companies had merged over several years. When a new VP with a conservative approach replaced her original sponsor who favored significant change, Joelle failed to adapt her tactics and align with the new leadership's direction.
She emphasizes the critical importance of listening to feedback from leaders and avoiding the anti-pattern of only listening to peers and direct managers instead of higher-level leadership. Joelle explains that whenever you get a new leader, your job essentially starts over again, requiring you to discover their goals and style through interviews about their priorities. She stresses that change happens through people, not just actions, and that pushing too hard creates more resistance.
In this segment, we refer to the book The First 90 Days by Michael D. Watkins and the Deep Canvassing Technique.
Self-reflection Question: How do you currently assess and adapt to new leadership styles in your organization, and what steps could you take to better align your change management approach with leadership expectations?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Joelle Tegwen
Joelle helps teams build products that customers love in a sustainable way and with high-quality. She creates environments that foster high performing teams improving their interactions. Her background in science and passion for cognitive science complement her work. Joelle's non-linear, 15-year career in software development has provided her with diverse perspectives.
You can link with Joelle Tegwen on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Pascal describes great Product Owners as excellent communicators who possess the courage to confront stakeholders when necessary. These exceptional POs thrive as decision makers and understand the importance of being mobile - they have "legs and walk around to meet stakeholders" rather than remaining isolated in their offices. Great Product Owners maintain a clear vision and excel at breaking down products into granular items that teams can easily pull from the backlog. They demonstrate superior backlog management skills and understand how to focus on creating systems that collect valuable feedback. Pascal emphasizes that it's critical to help Product Owners develop these capabilities so they can flourish in their role as the primary decision makers for their products.
Pascal encountered a challenging Product Owner who exhibited several destructive anti-patterns. This PO dominated meetings by talking most of the time while the team remained silent, creating an environment where team members felt unsafe to contribute. The situation was complicated by the fact that this Product Owner also served as the line manager for the team members, blurring the boundaries between product decisions and personnel management. This dual role created a power dynamic that inhibited healthy team collaboration. The PO went so far as to stop retrospectives, even when Pascal explained how these sessions could benefit the entire team. Pascal identifies a critical anti-pattern: when a Product Owner has no channel of communication or coaching support, and they resist help, it becomes impossible to improve the situation.
Self-reflection Question: What steps could you take to help Product Owners in your organization develop better communication skills and create safer environments for team collaboration?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Pascal Papathemelis
Pascal is an Agile & Professional Coach that wants to make a positive impact to the people working with. Coaching in Finnish, German and English language. Focus areas are human factors, outcomes, effectiveness, flow, decision making, clarity and constant improvement.
You can link with Pascal Papathemelis on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Pascal defines success for Scrum Masters through his recent mantra of "effectiveness over efficiency," "outcome over output," and "create value for the customer." Working with a client introducing a new digital platform, he focuses on understanding the value for both the organization and end customers while minimizing confusion in the process. Pascal emphasizes the importance of ensuring work sustainability over time by focusing on Agile values and principles and their deep understanding. He customizes the Agile Manifesto's values and principles for each organization, such as focusing on customer value, collaboration, and constant learning. Pascal strategically highlights the principles and values that address the biggest challenges facing the organization at any given time, making Agile concepts relevant and actionable for the specific context.
Pascal recommends the sailboat retrospective as his preferred format, though he emphasizes that the choice depends on context and team focus. He values this metaphor-based retrospective because it helps teams discuss critical aspects of their work through different perspectives. The sailboat format allows teams to explore what propels them forward (wind), what holds them back (anchors), what they need to watch out for (rocks), and their destination (island). Pascal also uses timeline retrospectives and stresses the importance of varying retrospective formats to prevent teams from falling into routine patterns that might limit their ability to bring fresh insights to their work. He believes that good data and effective visualization are essential components of any successful retrospective format.
Self-reflection Question: How effectively are you customizing Agile principles to address your organization's specific challenges and context?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Pascal Papathemelis
Pascal is an Agile & Professional Coach that wants to make a positive impact to the people working with. Coaching in Finnish, German and English language. Focus areas are human factors, outcomes, effectiveness, flow, decision making, clarity and constant improvement.
You can link with Pascal Papathemelis on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Pascal describes a successful agile transformation where he collaborated with a fellow coach in the IT department of a large organization with a waterfall history and heavy documentation-driven processes. The two coaches worked together effectively, sharing information and scouting for opportunities to take action. They began with an assessment and discussions across IT, business, and management levels to understand the current state. Using the Cynefin framework to understand complexity, they conducted a two-day workshop to introduce Agile vocabulary, covering concepts like Push/Pull and process waste.
The coaches operated at multiple levels simultaneously - working strategically with leadership who typically pushed excessive work to the organization, while also helping teams visualize their processes and clarify priorities. At the team level, they acted as Scrum Masters to demonstrate the role while mentoring the actual Scrum Master through one-on-one sessions. They also supported the Product Owner in understanding their role and used story maps to help visualize and organize work effectively.
Self-reflection Question: How might collaborating with another coach or change agent amplify your effectiveness in leading organizational transformation?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Pascal Papathemelis
Pascal is an Agile & Professional Coach that wants to make a positive impact to the people working with. Coaching in Finnish, German and English language. Focus areas are human factors, outcomes, effectiveness, flow, decision making, clarity and constant improvement.
You can link with Pascal Papathemelis on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Pascal shares a cautionary experience with mature Scrum teams that appeared to function flawlessly. These teams demonstrated excellent Scrum practices with minimal impediments, leading management to conclude that Scrum Masters were unnecessary. When management removed all Scrum Masters from the department, the previously high-performing teams began to struggle significantly.
Team members had to absorb the responsibilities previously handled by their Scrum Masters, causing them to lose focus on their core value-creating work. Different teams adopted various approaches to fill the Scrum Master void, but none proved effective. Pascal reflects that the Scrum Masters could have made their value more visible by supporting Product Owners more actively and becoming more involved in team tasks. This experience taught him the importance of demonstrating the ongoing value that Scrum Masters provide, even when teams appear to be self-sufficient.
Pascal draws his greatest inspiration not from a single book, but from active participation in the Agile community. He finds tremendous value in discussions within local communities, networking events, and sparring sessions with colleagues. Pascal particularly benefits from Agile Coaching circles in Helsinki, which provide practical knowledge and insights. He also gains inspiration from Agile conferences, but credits Agile Coaching Camps as having the biggest impact - these 2.5-day open space format events are intense and packed with valuable insights. Pascal recommends that Scrum Masters actively engage with their local Agile communities and attend coaching camps to accelerate their professional development and gain diverse perspectives.
Self-reflection Question: How visible is the value you provide as a Scrum Master, and what steps could you take to make your contributions more apparent to your organization?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Pascal Papathemelis
Pascal is an Agile & Professional Coach that wants to make a positive impact to the people working with. Coaching in Finnish, German and English language. Focus areas are human factors, outcomes, effectiveness, flow, decision making, clarity and constant improvement.
You can link with Pascal Papathemelis on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Pascal shares his evolution as a Scrum Master, moving from focusing purely on the mechanics of Scrum to understanding the critical importance of human factors. Early in his career, Pascal worked with teams that struggled to achieve sprint goals, with stories floating from one sprint to another. Through retrospectives and continuous improvement, he learned essential tips like not taking too much into sprints and making stories smaller.
However, Pascal's biggest transformation came when he shifted focus to human elements - involving everyone in the team, improving collaboration during refinement, and developing people's skills and attitudes. He emphasizes that every person is an individual with the intention to be their best, and a good Scrum Master must sense when something is wrong and create safe environments for open conversations. Pascal highlights the importance of corridor conversations and coffee machine breakthroughs, especially before COVID, and stresses the need to invest effort in how teams start, using models like Tuckman's team growth model and Diana Larsen's Team Liftoff approach.
In this segment, we also refer to the episode with Arne Roock, about the importance of team design and setup in the success of teams.
Self-reflection Question: How might shifting your focus from Scrum mechanics to human factors transform the way you support your team's growth and collaboration?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Pascal Papathemelis
Pascal is an Agile & Professional Coach that wants to make a positive impact to the people working with. Coaching in Finnish, German and English language. Focus areas are human factors, outcomes, effectiveness, flow, decision making, clarity and constant improvement.
You can link with Pascal Papathemelis on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Bernard describes an exceptional Product Owner who managed a product impacting millions of people while navigating constantly evolving requirements from multiple stakeholders. This Product Owner excelled at understanding each stakeholder's unique needs and communicating effectively with all of them. What made this person truly great was their ability to come to the development team with a clear understanding of both the business case and user needs, having done the hard work of stakeholder management upfront. This Product Owner understood that their role was to be the bridge between complex stakeholder requirements and clear team direction.
Bernard identifies a dangerous anti-pattern: the Product Owner who adds everything to the backlog under the guise of being "collaborative." While this behavior appears inclusive and team-friendly on the surface, it actually demonstrates that the Product Owner isn't following through on delivering real value. These Product Owners become almost exclusively focused on authority rather than outcomes, making them particularly difficult to coach since they resist guidance. Bernard recommends using Cost of Delay as both a prioritization technique and a tool to help Product Owners understand why certain items shouldn't be added to the backlog at all.
Self-reflection Question: Is your Product Owner truly collaborating by providing clear direction, or are they avoiding difficult prioritization decisions by adding everything to the backlog?
In this segment we refer to the Coach Your Product Owner e-course that we created for everyone who needs to help their Product Owners succeed!
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Bernard Agrest
Bernard currently leads a major software implementation at University of Wisconsin—Madison Medical School, serving over 10,000 employees. Previously, he built a PMO and led Data and Learning at Teach For America. His journey began redesigning operations for a Veteran Service Organization, where he co-led national initiatives and launched a new alumni program.
You can link with Bernard Agrest on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Bernard believes successful Scrum Masters focus on creating conditions where tension and healthy conflict can emerge naturally, rather than maintaining artificial harmony. Too many organizations remain stuck in fear-based cultures where people avoid raising important issues. For Bernard, success means ensuring people regularly surface problems and engage meaningfully with each other—it's not enough to simply monitor green dashboards. He emphasizes that real leadership involves focusing on creating conditions for teams to discuss what truly matters, moving beyond surface-level metrics to foster genuine dialogue and continuous improvement.
Self-reflection Question: Are the people on your teams regularly raising issues, or are you relying too heavily on dashboard metrics to gauge team health?
The 4L's retrospective format is simple yet powerful, examining what the team Liked, Learned, Lacked, and Longed for. Bernard particularly values the "Longed for" category because it asks people to connect the dots between how they felt and how they performed. In one memorable session, using 4L's helped his team understand what they were missing in their regular sync work, leading them to change how they conducted meetings to better support upcoming deliveries. This retrospective format had long-term organizational impact, helping teams realize gaps in their collaborative processes and make meaningful improvements to their working relationships.
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Bernard Agrest
Bernard currently leads a major software implementation at University of Wisconsin—Madison Medical School, serving over 10,000 employees. Previously, he built a PMO and led Data and Learning at Teach For America. His journey began redesigning operations for a Veteran Service Organization, where he co-led national initiatives and launched a new alumni program.
You can link with Bernard Agrest on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
When faced with a tool that needed complete rebuilding rather than more "duct-tape" features, Bernard knew that disruption was inevitable—but where to start? Through extensive one-on-one conversations with employees and stakeholders, he discovered that teams didn't understand their work was cyclical, and more importantly, that the onboarding team was central to the entire process. By starting the transformation with this pivotal team and focusing on training and user adoption, the new tool provided immediate organizational impact with data-driven decision making. Bernard's approach demonstrates that successful change management starts with understanding the true workflow and identifying the critical connection points that can drive the most significant positive impact.
Self-reflection Question: In your current change initiatives, have you identified which team or process serves as the central hub that could accelerate transformation across the entire organization?
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Bernard Agrest
Bernard currently leads a major software implementation at University of Wisconsin—Madison Medical School, serving over 10,000 employees. Previously, he built a PMO and led Data and Learning at Teach For America. His journey began redesigning operations for a Veteran Service Organization, where he co-led national initiatives and launched a new alumni program.
You can link with Bernard Agrest on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.
Bernard describes how a high-performing, fun-loving team began to unravel when a new member joined who wasn't delivering on their commitments. Instead of addressing the performance issue directly, team members started picking up the slack, avoiding the difficult conversation that needed to happen. As morale dropped and people checked out, Bernard realized the team was paralyzed by fear of confrontation and assumptions that raising the issue would be ignored. This experience taught him that individual performance problems quickly become whole-team problems when left unaddressed, and that strong relationships require the courage to have honest, supportive conversations.
Self-reflection Question: What difficult conversation are you avoiding on your team, and what assumptions might be preventing you from addressing it?
Bernard recommends The 6 Types of Working Genius by Patrick Lencioni because it helps leaders understand that everyone has specific "genius" areas in different phases of work. When people work outside their natural genius zones, they feel unfulfilled and frustrated. This framework has been invaluable for Bernard in understanding team dynamics—why some teams click naturally while others struggle. By recognizing each person's working genius, leaders can better position team members for success and create more effective, satisfied teams.
[The Scrum Master Toolbox Podcast Recommends]
Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.
🚨 Will Angela’s coaching be enough? Find out in Shift: From Product to People—the gripping story of high-stakes innovation and corporate intrigue.
[The Scrum Master Toolbox Podcast Recommends]
About Bernard Agrest
Bernard currently leads a major software implementation at University of Wisconsin—Madison Medical School, serving over 10,000 employees. Previously, he built a PMO and led Data and Learning at Teach For America. His journey began redesigning operations for a Veteran Service Organization, where he co-led national initiatives and launched a new alumni program.
You can link with Bernard Agrest on LinkedIn.